Tuesday, September 17, 2013
Come and See! The Project I Have Been Working On Since January!
In January, my future with my employer went away. In February, I started working on designing silver jewelry, and now am ready to launch. I've had an Etsy shop for a while to test a few things, but my main marketing method will be in person at shows and events. The show I will be exhibiting at is a 3-day event that draws about 25,000 people. It should be a good starting point. I am so excited I can hardly stand it. :-)
Here's a somewhat edited version of the press release I sent out to media yesterday:
FOR IMMEDIATE RELEASE
Local Artist's Handmade Silver Jewelry Celebrates Texas Wildlowers and Our Christian Heritage
Announcing Pecan Corner, featuring fine Artisan and Christian jewelry by Tina Howard. Original designs in Fine Silver, handmade by the artist, one at a time, in Texas, USA.
Artisan Tina Howard introduces a new line of Fine Silver jewelry celebrating the beauty of Texas and our Christian heritage, all handmade in Texas, USA. Howard is exhibiting in Booth #56 at the Brownwood Reunion this weekend, Sept. 20-22.
Created from her original designs and cast in .999 Fine Silver, pieces in the collection range from a large statement "Matthew 6:28 Cross" with Bluebonnets and Sunflowers, and a figural Oilfield Pump Jack, to a series of small charms with individual roadside flowers: Bluebonnet, Wild Geranium, Primrose, Thistle, and Shepherd's Purse. New designs are being added as Howard creates them.
The artist makes each jewel herself, one at a time. She begins by sculpting a prototype by hand, from which a single basic mold is created as the starting point for each successive piece. The nuances of individually molding, firing, and finishing each piece with a significant amount of handwork assures that no piece will ever be identical to any other.
Howard points out that "My pieces look handmade because they are handmade", and notes that you might find her fingerprint permanently cast into a piece once in a while. Even earrings, because each half of the pair is made separately, will vary ever so slightly from its mate. Howard explains that these artistic details are marks of human craftsmanship which machines cannot produce, and anticipates that you, too, will find beauty in the variety.
Howard is proud to offer jewelry that is completely made by hand right here in Texas. In addition, she purchases all of her raw materials from domestic companies and looks for "Made in USA" on her supplies whenever available.
Howard's designs can be purchased on Etsy.com in her shop named "pecancorner".
Tina Howard is a native of Oklahoma, who has lived in Texas her entire adult life, raising her family in the Big Spring/Midland area, and spending a few years in Port Lavaca before she and her husband Paul moved to their current town in 2007, where they live in a tiny cottage shaded by pecan trees.